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MJ Robinson

MJ Robinson: The Blair Witch Project: An Allegory

May 16, 2011 by PBQ

The Blair Witch Project marks a watershed moment in cyber-hype. In the same way that Jaws revolutionized distribution by blasting into saturation bookings in 1975, this “little” film redefined “synergy” by synthesizing film, video and the Internet. Movie websites can no longer contain merely interviews with the cast and crew and hotlinks to Blockbuster. In […]

Filed Under: Contributors 65, Issue 66, Prose, Prose 67 Tagged With: Contributors 67, MJ Robinson, Prose, Prose 67

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